News & Views

ZGC constantly evolves with new methods and disciplines to meet the need of changing times for our clients.

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Startup : Design “the brand” at the start!

So, have you stumbled upon a unique idea that will change..

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Managing during a crisis situations

11 ways we manage during a crisis situation.

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The psychology of colour in the Branding World

Colour is one of the most powerful forms of non-verbal communications. There is great diversity..

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Startup Rebranding : Instagram Case Study

#instagram #rebranding Visualisation is very personal and perspective driven..

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A brand that didn’t kick off !

Yet another fun #branding assignment!..

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Art of Entrepreneurship

Art of Entrepreneurship

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Hiring an Advertising Agency: Must Consider Points

Hiring an Advertising Agency: Must Consider Points

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Small is the new Big!

Small is the new Big!

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The business of balancing Advertising and the rest of it!

The business of balancing Advertising..

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Cyber Safety: Think before you share…

Cyber Safety: Think before you share…

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The Art of Grabbing Consumer Attention

The Art of Grabbing Consumer Attention..

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Why Brands We Need Stronger Checks and Balances on Digital Platforms!

Every single print ad, outdoor campaign, or...

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An abundance of Digital Content: The Classic Problem of Plenty

The minute you open Instagram..

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New Role Of Advertising Agencies!

Your brand, your product, or your service wasn't ready for...

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UNLOCK CREATIVITY IN LOCKDOWN

Upon lockdown, most of the creative...

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Dear Service Partners, what kind of Clients do you want to work with?

Last week I ran this quick poll on my LinkedIn

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Skill Shifting During Pandemic!

Companies, agencies, corporates, organizations, and workforces...

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How To Think About The Future In Uncertain Times!

Today the world faces a common enemy..

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How Important are follow-ups?

Early in my career, while I was liaising...

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Capsules Of Inspiration !

Mundane can be magic !...

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Entrepreneur or Professional – Who are you?

Listening to a Ted Talk, watching Shark Tank, thinking....

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Apology: Because Humans are flawed!

Human begins are flawed....

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Subject Matter Expert – Who ?

Which is that moment when one becomes an authority....

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Diversity: the art of thinking independently together — Malcolm Forbes

Zero Gravity Communications is a firm that prides itself..

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The famous 70 hours/week work debate!

I vividly recall my initial work experience in Europe. I was stationed at our partner office in Helsinki during the harsh winter months of January and February, where

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Mind Space Odyssey: Overcoming Creative Roadblocks in Orbit

Whether you are an artist, writer or marketing expert, we have all been there. The moments of a beautiful blank page staring at you when you yearn for an original creative concept and the perfect words, but you get nothing. And what is more frustrating is trying hard to push through, but every idea you get seems lame and uninspiring.

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What’s Next for Indian Digital Advertising?

In the ever-evolving landscape of digital advertising, India is poised to witness significant advancements and opportunities. With a rapidly growing digitized population and increasing connectivity, the future of Indian digital advertising is set to unfold in a multi-media-multi-window era.

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5 Insane Benefits of Video Marketing in 2024

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What Is SDC & How It Will Affect Advertising Agencies?

I overheard my team struggling to explain the Self Declaration Certificates (SDC) to a real estate client. I stepped in and explained that this is related to the Real Estate Regulatory Authority (RERA) for advertising.

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2baconil rolls out its #BreakupwithSmokeBreaks campaign

The launch of the campaign falls with children...

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2baconil’s new campaign urges people to break up with smoke breaks

The campaign coincides with Children’s Day and is conceptualised by Zero Gravity Communications...

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Jivraj9’s rolls out a new campaign ‘Sangharsh’ for Independence Day campaign

Conceptualised by Zero Gravity Communications, the campaign is currently....

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Campaigns We Like: 2baconil rolls out new campaign for World No Tobacco Day

2baconil, the Smoking and Tobacco Cessation product of Rusan...

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Jivraj9’s Father’s Day campaign encourages GenZ to spend more time with their dads

Tea brand Jivraj9 has launched a social media campaign..

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Zero Gravity Communications crafts OOH campaign for Vadilal Enterprises

Zero Gravity Communications has come up with an exclusive OOH...

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Zero Gravity Comms crafts campaign for Vadilal

Zero Gravity Communications has come up with an exclusive OOH...

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Mybyk bicycle-sharing service launches campaign

Mybyk, the bike rental and sharing app, launches...

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MYBYK appoints Neel Shah and Shreyansh Shah to drive its next stage of expansion

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Pratik Gandhi’s nostalgic moments with old locations in new real estate ad

The ad film by Venus Infrastructure and Developers features Pratik Gandhi talking about Nehru Nagar....

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Havmor and Zero Gravity Communications launch new campaign

Havmor Ice Cream and Zero Gravity Communications has launched the...

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Jivraj9 weaves the story of Pratik Gandhi’s journey in their latest TVC

Jivraj9 tea group launches their latest campaign “Sangharsh Ka Saathi”....

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MEDIABRIEF | Havmor Ice Cream launches #DessertOfLove campaign

Havmor Ice Cream has launched its latest digital..

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Jivraj9 Tea rolls out new TVC with actor Pratik Gandhi

The ad film portrays the story of Pratik Gandhi’s journey with the tea brand…

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Zero Gravity designs Havmor’s new campaign #MOR2GO

Zero Gravity Communications is the communication agency for Havmor Ice Cream...

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MXM India | With an eye-catching Havmor campaign, there’s #MOR2GO for Zero Gravity Communications

As brands try to find a sign of semblance post a period...

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The Financial Express | Khushboo Sharma Solanki, founder, Zero Gravity Communications

How brands can make the most of the shift towards digital

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Zero Gravity Communications’ Concluded its Digital Advertising Conclave ‘The Zero Space’

Zero Gravity Communications’ Concluded its Digital

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Zero Gravity Communications announces digital conclave ‘The Zero Space’

Zero Gravity Communications has unveiled The Zero Space – a digital...

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ZGC launches one of its kind Digital Advertising Conclave ‘The Zero Space’

Zero Gravity Communications is thrilled to...

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Zero Gravity Communications launches One-of-its-Kind Digital Advertising Conclave ‘The Zero Space’

Zero Gravity Communications is thrilled to unveil...

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5 Insane Benefits of Video Marketing in 2024

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News

What Is SDC & How It Will Affect Advertising Agencies?

I overheard my team struggling to explain the Self Declaration Certificates (SDC) to a real estate client. I stepped in and explained that this is related to the Real Estate Regulatory Authority (RERA) for advertising.

Read more
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